Ten months ago, Kim Baker was chosen to lead The Kentucky Center. In less than a year, she has taken on rebranding the institution, inviting the public to "Discover Your Center," and also investing resources for professional development of the staff.
Baker spoke recently to WDRB News about these changes.
In regard to attracting and keeping the public's attention, she said:
"What we wanted was to peak everyone's interested and curiosity again. What they see here today isn't necessarily the center they knew 30 years ago. There are other spaces and other activities that may not make it to everybody's awareness, so 'Discover Your Center' is what we're trying to say: come to our website, check out and see all the things that are happening here. I guarantee people will find something for them here."
In addition to renewing the public's curiosity and excitement about the organization, Baker has also put programs in place to reinvest in staff development, understanding that their commitment and passion for the Center will be transmitted to everyone they deal with both inside and outside the company.
"You have to believe in what you're doing," she said. "When that happens, there's an energy that you pass on to people you come into contact with. We have all sorts of things to make working here and being here an incredible experience because we know that translates to all we do on the outside."